In the Groove With Verve Records’ Jamie Krents as Label Racks Up Grammys

Jamie Krents, a 25-year veteran of Universal Music Group, runs the Verve, Impulse! and Verve Forecast imprints, original home to Ella Fitzgerald, then Louis Armstrong, Billie Holiday, Velvet Underground and Frank Zappa. Today, jazz remains a core genre of the company with Grammy winner Samara Joy finding a new (read: younger) audience.

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