The Rise of Video Podcasts with HubSpot’s Carly Baker

Did video kill the radio star or evolve the radio star? In this episode of Talking Too Loud, recorded live at On Air Fest, Chris and Sylvie sit down with HubSpot Media’s Carly Baker to explore why more podcasters are embracing video and what that means for creators today. They’ll discuss the benefits, challenges, and strategies behind incorporating video into a podcast workflow, plus share insights from their own experiences producing video podcasts. Whether you’re considering taking the leap or already experimenting with video, this conversation will help you navigate the next era of podcasting. Highlights include:

• Discoverability challenges in audio and how video platforms like YouTube provide solutions

• The difference in audience engagement and content retention between video and audio platforms

• Strategies for effectively using video clips on social media to grow your podcast audience

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