EP 21: Filling the Gaps with Akta Adani

2021-02-23

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When I was in college, I did an internship with a company called Honest Tea. You may have heard of it after Coca-Cola bought it and made it mainstream. But when I was there, packing boxes of glass bottles on the floor, driving from one organic market to another doing tastings, they were still very much a startup. The idea of knowing where your food came from was still not a thing. The founder of Honest Tea was one of the main voices pushing for Organic labeling. He personally visited each farm where his tea leaves were g...

When I was in college, I did an internship with a company called Honest Tea. You may have heard of it after Coca-Cola bought it and made it mainstream.

But when I was there, packing boxes of glass bottles on the floor, driving from one organic market to another doing tastings, they were still very much a startup. The idea of knowing where your food came from was still not a thing.

The founder of Honest Tea was one of the main voices pushing for Organic labeling. He personally visited each farm where his tea leaves were grown all over the world. This was truly revolutionary at the time and I wish I understood it then because that job totally drained me and I had to pee all the time from drinking so much tea.

We’ve come a long way in regards to mainstream conscious consumerism, meaning that we want to know who is making what we buy—but we still have so far to go.

My guest today is changing all that.

She is using her unique blend of skills and experience to fill in the gaps from manufacturing to selling so that brands can do what they do best—marketing and customer service—and her company can be the bridge between artisan manufacturers all over the world and the companies we buy from every day.

Akta Adani is the daughter of entrepreneurs and is using technology and relationships to build a sustainable and transparent supply chain for designers, makers, and brands for the next generation of business owners through her startup Nomadory. Nomadory specializes in responsible sourcing and scaling retailers’ supply chain across borders and product lines.

Listen to the full episode to hear:

How Nomadory is breaking traditional sourcing rules through technology and 100% transparency
Akta’s journey with her first company and why she decided to leave it to start Nomadory
How COVID affected Nomadory and what changed for Akta since then
How Akta hopes things will be for the next generation of trusted brands with transparent supply chains

Learn more about Akta Adani: