Elon Musk, ’sorry not sorry’ and being booed

David Yelland and Simon Lewis lift the bonnet on the world of crisis managers and spin doctors as they watch the week’s biggest PR disasters unfold. In each episode our hosts go behind the scenes of the latest news stories and find out how, where and when it all began to hit the fan.

In this episode, David and Simon discuss Elon Musk and how to manage the PR of the world’s most powerful people. What was the most unexpected “sorry not sorry” interview of the week - Liz Truss or Luis Rubiales? And what do you do if you’re the French President, Emmanuel Macron, and you get booed in front of 80,000 rugby fans?

Producer: Eve Streeter Editor: Sarah Teasdale Executive Producer: William Miller Researcher: Sophie Smith Music by Eclectic Sounds A Raconteur production for BBC Radio 4