How Can We Become Influencers? (Part I)

Influence. We are all touched by it in countless ways and countless times each and every day of our lives. Influence comes from all corners of life. If we are partial to someone, we generally accept their influence positively. If we are at odds with someone, we generally look down upon their influence. Either way, they influence us. Influence comes from advertising and social media. It comes from politicians and educators; from books, movies and shows. From those who enforce and those who break the law; it comes from our superiors, our peers and our subordinates. Influence has become such a central factor in our world that we now focus on and follow those we call influencers! To have influence is to have power. To have power is to have control. And to have control can easily bring the manipulation and domination of others.

It’s nothing new.

The only difference now is where it comes from. Throughout most of history and in ancient days, it was born out of rank. If you had authority, you had influence. Additionally, if you were positioned to advise or guide those in authority, you also had it. This kind of leverage played out at every level of life, from national preeminence down to family and peer group control.

All of that has changed.

When you think about it, those we call “influencers” are essentially random people who have in one way or another become famous. Many of them are athletes or performers. The fame and name recognition achieved through their respective crafts paved the way for them to become coveted influencers. Here’s the interesting thing. Their influence is usually not directly related to their craft. Instead, it is often related to marketing products or giving perspectives on subject matter that they really have no expertise in. Essentially, we let somebody who is famous dictate some of our behaviors in life simply because of their social stature.

Influence was alive and well in Bible times. When we compare the massive influence that both Satan and Jesus have and have had, the biblical picture of influencers takes on a much deeper meaning. Not only can we see how influence works on a spiritual level, but we can see the difference in the methodology of influencing for good versus influencing for evil.

Check out our April 8, 2024 podcast, “How Can We Become Influencers? (Part I) for more. We discuss what influencers look like today and what they looked like in biblical times. We look at biblical influencers who passionately perpetuated evil.  Then we uncover an example of one who influenced many others towards an incorrect result even though his heart was working at following Jesus. We compare these examples with those who influenced with integrity and focus for the ultimate glory of God. The bottom line is, influence is everywhere! Join us for this eye-opening journey through culture and Scripture!