What Amazon PPC Updates Do You Need for 2024?

Want the latest on Amazon ads for 2024? Listen to our podcast with Michael and Brent Zahradnik from AMZ Pathfinder. They’ll explain all the new stuff – like needing custom pictures for your ads, Amazon’s AI tool for making images, and why vertical videos are in. They’ll also give advice on managing lots of ads at once and using extra keywords to be more visible. It's about getting your ads noticed with the latest changes.

We’ll see you in The PPC Den!

🦡 Highlights ​​

00:00 - Welcome

1:47 - Small talk: A Journey Through Wine, Poetry, and Art

4:00 - Updating Sponsored Brand Pictures

6:31 - Amazon's AI Image Creator

9:44 - Vertical Videos for SB Ads

12:55 - Posts Now Use Vertical Videos

14:48 - Better Bulk Editing for SB Ads

21:04 - More Search Terms on Amazon

25:00 - Final Thoughts: Good or Bad?

🦡 Resources & Links

• How Can I Elevate My Copywriting In My Amazon PPC Campaign? 

• Are We Still In The Golden Age Of Amazon PPC?

• How Can I Reach My Full Potential In The Amazon PPC Space?

• How Can I Use Amazon’s New Dashboard To Boost My Amazon PPC Sales?

• An Important Update To Sponsored Product Placement Bid Modifiers

• How Can I Expand My Amazon PPC Campaign To Canada?

• How Can I Use ChatGPT To Advance My Amazon PPC Campaign?

🦡

• Book a call to discuss your Amazon PPC strategy: https://www.adbadger.com/pricing-product-tour/ 

• 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing: https://www.adbadger.com/amazon-ppc-checklist/

• Join our next Amazon PPC webinar 💻 📢 : https://www.adbadger.com/webinar/

• Subscribe to our newsletter: https://www.adbadger.com/newsletter/

• Look through all our show notes: https://www.adbadger.com/podcast​​​​​

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Brent Zahradnik

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator and Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno