Books to Read for Building and Designing Great Products and Brands

In this episode I will share with you some of the best books I have read on business, design and behavioural economics. These are an important read for anyone who wants to design great products and experiences. Here is the full list of all books mentioned: The Design of Everyday Things by Don Norman Don't Make Me Think by Steve Krug Inspired by Maty Cagan Nudge by Richard Thaler Alchemy by Rory Sutherland Thinking, Fast and Slow by Daniel Kahneman Steve Jobs by Walter Isaacson Creativity, Inc by Ed Catmul Shoe Dog by Phil Knight Brand Thinking by Debbie Milman How to think Like a Great Graphic Designer also by Debbie All books by Marty Neumeier (Brand Gap, Scamble, Zag, etc) Flow and Creativity by Mihaly Csikszentmihalyi (2 books) Zero to One by Peter Thiel Creators and Intellectuals by Paul Johnson (2 books) Poor Charlie's Almanack by Charlie Munger