The Smalls talks to Lucid Optics!

Listen in as your hosts Just Nate and DK talk to Owner/CEO of Lucid Optics, Jason Wilson. Lucid Optics has Weapons mounted Red Dot sights, scopes, binos and other products. They are located in Riverton, WY. Jason tells us that to be successful you need to listen to your customer base and figure out how to give them what they want to purchase, makes sense right? Their products carry a lifetime warranty and they are very easy to work with, as long as you don't be a jerk!

One of the biggest tips he gave us is when starting your own business you must give yourself a salary. Jason gives us some tips about some of the tools he uses including Sales Binder.

To find out more about Jason and his company Lucid Optics, visit them on their website at: www.lucidoptics.com or e-mail Jason directly at jason@lucidoptics.com