Changes In Smartphone Usage Behavior & New Location Data Usage -- Adrian Velthuis // Mobile Posse

Today we're going to discuss how relationships with smartphone carriers are becoming more relevant for marketers. Joining us is Adrian Velthuis, Chief Revenue Officer at Mobile Posse, which is a platform that uses native device content discovery to turn telecom companies into mobile media leaders. In part 1 of our conversation, Adrian is going to talk us through some of the changes in smartphone usage behaviour and new location data. Show Notes

Connect With:

• Adrian Velthuis: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn // Twitter

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