Ep. 126 | Why just being good at what you do isn’t enough with Jordan Schram

2026-03-03

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You’ve got the experience. You’ve got the skills. You care deeply about the people you serve. Yet you can’t quite shake that frustrating thought… “I know I’m good at what I do… so why does this still feel hard?” Sound familiar? If so, this episode of the Unapologetic Mompreneur podcast is for you.Join me as I chat with brand and positioning strategist Jordan Schram all about how just being good enough at what you do isn’t enough anymore and how positioning is what turns your talent into unshakeable demand.

You’ve got the experience. You’ve got the skills. You care deeply about the people you serve. Yet you can’t quite shake that frustrating thought… “I know I’m good at what I do… so why does this still feel hard?”

Sound familiar?

If so, this episode of the Unapologetic Mompreneur podcast is for you.

Join me as I chat with brand and positioning strategist Jordan Schram all about how just being good enough at what you do isn’t enough anymore and how positioning is what turns your talent into unshakeable demand.

We’re diving into:

👉🏼 The real difference between branding, positioning and marketing and where most mompreneurs get tangled up.

👉🏼 Why unclear positioning leads to imposter syndrome and shiny object distractions.

👉🏼 Why copying strategies that don’t feel like you will always backfire.

👉🏼 How to meet your audience where they are (hello “French Fries method!”).

👉🏼 How positioning bridges the gap without needing to shout louder or do more.

…and why doing less but better is the strategy that’ll change everything.

Know that you’re capable, experienced and can help your clients but feel stuck and don’t what to do about it?

Pop those earbuds in and let’s dive in!

CONNECT WITH JORDAN:

⭐ On Instagram: https://www.instagram.com/purpleskystrategy

⭐ On her website: https://purpleskybranding.com