Bob Langert: ...how to open doors by being strategic

Do you struggle to form relationships with your competitors in business?

Or in maintaining relationships with people you aren't too fond of, but have to spend time with?

If you said "yes" to either or both of those questions, you'll want to listen closely to the wise words of Bob Langert in this episode. 

He was the former vice president of corporate social responsibility and sustainability at McDonald’s, and in that job, he found enormous rewards in doing good in a corporate setting.  Bob also discovered that sometimes a company’s strongest critics can help find solutions that are good for both business and society.  Bob presented a TED talk about that a few months ago which has had nearly a million views.  He’s also the author of the book, The Battle to Do Good:  Inside McDonald’s Sustainability Journey.

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