Why Competition is Not Your Enemy #474

2023-04-25

Why Competition is Not Your Enemy #474 One big issue I have with the selling profession is the pervasive view that competition is a zero-sum game where there are only winners and losers. These people believe that for them to succeed, someone else must fail which leads to a fear of being on the losing side. This kind of fear can be detrimental to success. It undercuts confidence and creates unrealistic expectations. Losing is a losing proposition and viewing your competition as ...

Why Competition is Not Your Enemy #474

One big issue I have with the selling profession is the pervasive view that competition is a zero-sum game where there are only winners and losers. These people believe that for them to succeed, someone else must fail which leads to a fear of being on the losing side. This kind of fear can be detrimental to success. It undercuts confidence and creates unrealistic expectations.

Losing is a losing proposition and viewing your competition as the enemy is a slippery slope towards failure. Today we investigate how your greatest competitor is not your competitor, it’s something else.

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Sales Babble shares selling secrets for non-sellers. Masterful selling is deeply understanding what buyers need, discerning if you can help, showing what you have and helping them to make a decision that is both good for their business and yours. See https://salesbabble.com

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