Episode #181 - Measure the Success of Your Social Media Marketing with the Social Club

Megan Tysick is a data-hungry and creative marketing babe with years of brand management experience under her belt. With advanced capabilities building and strengthening businesses and their brands, she is Ottawa and Lanark County's go-to content creator, understanding brands across various industries and their marketing strategy's to developing a new or adjusted plan to help their biz thrive. From taking fashion business management in school to working behind the scenes at Aritzia, Megan quickly learned the value of brand marketing, retail management and development, eventually transitioning and becoming a freelancer, launching The Social Club, a marketing and branding consulting agency. In this episode... 💫 We talk about the importance of a consistent social media presence and strategy, consumer analysis and finding your niche in competitive markets 😳 We dive into the new marketing "trend" re: FACELESS MARKETING and if you should be using this strategy ... or not 📲 Megan shares social media trends that are no longer serving your biz and why trending songs aren't going to make your reel go viral