Herbalists’ Views on the Top-Selling Herbs (Part 2): Apple Cider Vinegar, Cranberry

This episode continues our series covering the top-selling herbs in the United States. As we give you our thoughts about these popular herbal supplements, we’re hoping to help you break out of the box. These herbs are frequently pigeon-holed into very narrow ranges of application – the answers to the question “what is it good for?” are usually very limited! There’s more to say about them than their most effective selling points or marketing campaigns.

If you’re a practicing herbalist, you should be well-informed about the herbal supplements people take most frequently. You should know what’s popular, and why. You should know how to answer people’s questions about these herbs, how to sort hype from health, how to identify better alternatives, and which ones simply aren’t worth the money. This series is intended to help you do that!

If you’re new to herbalism – we’re glad that we get to help you form your initial opinion of these herbs. More broadly, though, this will serve as an introduction to marketing literacy in the realm of herbal supplements, as well as some good materia medica study.

In today’s episode we cover apple cider vinegar and cranberry supplements.

5. Apple Cider Vinegar – Malus spp.

• jim mcdonald’s Apple monograph
• Katja’s recipe for Paleo Apple Fritters

6. Cranberry – Vaccinium macrocarpon

• HHP 224: Herbs A-Z: Urtica & Vaccinium
• HHP 006: Dynamic Desk Work + Crazy for Cranberries (discussion of cranberry starts around 25:30)

Find the first episode of this series here: HHP 240: Herbalists’ Views on the Top-Selling Herbs (Part 1): Psyllium, Elderberry, Turmeric, Ashwagandha

Whether you’re a brand-new beginner or an herbalist with experience, it’s always helpful to study the herbs in depth! Our comprehensive presentation of herbal allies is in our Holistic Herbalism Materia Medica course. It includes detailed profiles of 100 medicinal herbs!

Like all our offerings, this self-paced online video course comes with free access to twice-weekly live Q&A sessions with us, lifetime access to current & future course material, open discussion threads integrated in each lesson, an active student community, study guides, quizzes & capstone assignments, and more!

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