How to Build a Sales and Marketing Alignment Roadmap -- Ryan Ruud // Lake One

Today we're going to discuss how to be good neighbors when it comes to sharing a fence with your sales team. Joining us is Ryan Ruud, Founder and CEO at Lake One, which is an agency that works with startups, social enterprises and growth-driven brands to plan, strategize, and execute digital marketing programs. In part 2 of our conversation, we're going to talk a little bit about how to create a roadmap for marketing and sales alignment. Show Notes

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Ryan Ruud: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter