Building a Sustainable Practice: Succession Planning and Value-Based Care with Willard C. Harrill, MD, and David E. Melon, MD

In this episode of Voices of Otolaryngology, Rahul K. Shah, MD, MBA, AAO-HNS/F Executive Vice President and CEO, talks with Willard C. Harrill, MD, and David E. Melon, MD, in a conversation exploring succession planning and private practice evolution in otolaryngology. They share insights on leadership transition, building sustainable practice models, and navigating the shift to value-based care. The discussion covers recruitment strategies, practice diversification, and the unique challenges facing medium-sized ENT groups. They offer valuable guidance on dynamic scheduling, community engagement, and maintaining competitive advantage while transitioning from traditional fee-for-service models to comprehensive, coordinated patient care approaches. 

Helpful Resources:

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• Learn more about our Annual Meeting & OTO EXPO: https://www.entnet.org/events/annual-meeting/ 
• AAO-HNS Business of Medicine: https://www.entnet.org/business-of-medicine/ 

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