The power and problem with marketing signals?

This week we're going to talk about understanding your consumers mindset through marketing signals. Joining us are Ross Gates and Bryan Colligan, the Co-Founders of Gravity, which is a series of audience monitoring solutions that enables brands to find real time buying intent signals like fundraising, status, job changes, and various other real time data points. In part 4 of our conversation, we discuss the power and problem with marketing signals. Show Notes

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Ross Gates: Website // LinkedInBryan Colligan: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter