What Makes Your Voice So Effective

Did you know that your voice is your greatest marketing tool? Storytelling fulfills the need for human beings to cast their experiences in narrative form. Stories - both sharing them and listening to them - connect people in the most hardwired and natural way. 'Hearing is the fastest of our senses. We process sound in 0.05 seconds, which is 10 times faster than the blink of an eye. The Tap, Type, and Swipe era which began in 2007 with the first iPhone, will give way to the Voice First era.

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