123 -Why Retention Marketing is More Important Than Ever

First impressions count and when your customer has a great onboarding experience, they’ll be back. Discover Val Geisler’s retention marketing strategies.

Val is Customer Advocacy Lead at Klaviyo. She’s also a CustomerX award nominee and speaker.

Daniel and Val get into how a background in theater was the perfect fit for a career in marketing, how customer acquisition relies on onboarding, and how to distribute data insights in a meaningful way to your marketing team.

Follow Val:

LinkedIn: https://www.linkedin.com/in/lovevalgeisler/

Twitter: https://twitter.com/lovevalgeisler

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Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com