WHR 3.226: Lifestyle Entrepreneurship & the Power of Delegation

Episode Summary:
In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Jake Sucoff, founder and CEO of Patient Procure. Jake shares how he turned his side hustle into a sustainable business supporting healthcare organizations with content-driven marketing strategies. He opens up about overcoming failures, building a distributed team, and embracing AI and automation to work smarter—not harder. This episode is packed with real talk and rockstar mindset tips for any entrepreneur looking to grow on their own terms.

Who is Jake Sucoff?
Jake is an entrepreneur, marketer, and 4-time best man. As the founder and CEO of Patient Procure, he helps doctors and healthcare organizations attract and retain ideal patients through exceptional content, storytelling, and tech-driven marketing funnels. With 15 years of experience across B2B SaaS, enterprise healthcare, startup incubation, and more, Jake brings a balanced and honest perspective to the challenges and joys of entrepreneurship. He’s also a proud dad, music lover, and advocate for leveraging AI to reclaim time.

Connect with Jake Sucoff:
Website: https://www.patientprocure.com/
Personal Site: https://heyjakey.com/
Instagram: https://www.instagram.com/jakesucoff/
LinkedIn: https://www.linkedin.com/in/jsucoff/
X (Twitter): https://x.com/Sue_Cough
Free Marketing Audit: https://meetings.hubspot.com/jsucoff

Host Contact Details:
I love connecting with Work at Home RockStars! Feel free to reach out:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
X / Twitter: https://twitter.com/workathomestar
Email: tim@workathomerockstar.com

In this Episode:
00:31 – Jake’s Story of Success: From side hustle to full-time founder
03:43 – Lessons from Failure: Hiring fast, firing faster, and bouncing back
04:29 – Mindset Mastery: Handling anxiety, setbacks, and the entrepreneur’s inner voice
14:09 – Daily Routines: Balancing fatherhood with focus
20:17 – Scaling Smart: Building a team of generals and foot soldiers
24:30 – The Power of a Virtual Assistant
25:21 – Leveraging AI for Hiring and Operations
36:30 – Guest Solo: Automating, scaling, and what’s next at Patient Procure