How to Be Your Athletic Department’s CEO - Chief Educational Officer with Dr. David Hoch, CMAA

In this AD Insider | Thursday 30 episode, presented by Concordia University Irvine, we sat down with Dr. David Hoch, CMAA, Retired Athletic Director, and the MOST prolific writer on education-based athletics in the WORLD!

Topics covered in this episode include: becoming a Chief Educational Officer, foundations of marketing school sports, and identifying when to make changes

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