172: NON Brings Taste To Temperance with Aaron Trotman

2024-07-09

Aaron Trotman - the Founder of zero percent alcohol, alternative-wine brand, NON - joins the program today and shares a window to his philosophy and experience in business. While globetrotting through Europe and Asia with his partner, they noticed that the option to exercise temperance with degustation meals was lacking, sparking the idea for NON - to create a bottled drink that mirrors the quality and flavours found in prestigious kitchens without the booze. I had the pleasure of enjoying a ...

Aaron Trotman - the Founder of zero percent alcohol, alternative-wine brand, NON - joins the program today and shares a window to his philosophy and experience in business.

While globetrotting through Europe and Asia with his partner, they noticed that the option to exercise temperance with degustation meals was lacking, sparking the idea for NON - to create a bottled drink that mirrors the quality and flavours found in prestigious kitchens without the booze.

I had the pleasure of enjoying a tasting at NONHQ - in Melbourne’s South East - it’s a little bit out of town but I highly recommend you check it out because the experience surprised me. I was appropriately sceptical but Aaron, Nick and the team take the product seriously and NON tasted great.

I hope you enjoy the episode today

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