Unleashing LinkedIn’s Power: A Blueprint for Business Growth with Catherine B. Roy

2024-02-07

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Takeaways: Establish meaningful connections on LinkedIn, not just by increasing numbers but by engaging with key influencers and decision-makers in your field.Your LinkedIn profile should be carefully crafted with SEO in mind, using targeted keywords in your headline and about section. Regularly create and share valuable content that serves your audience, not just promotional material. Utilize hashtags strategically in your posts and profile to enhance your visibility. Take advantage of LinkedIn's uni...

Takeaways:

Establish meaningful connections on LinkedIn, not just by increasing numbers but by engaging with key influencers and decision-makers in your field.
Your LinkedIn profile should be carefully crafted with SEO in mind, using targeted keywords in your headline and about section.
Regularly create and share valuable content that serves your audience, not just promotional material.
Utilize hashtags strategically in your posts and profile to enhance your visibility.
Take advantage of LinkedIn's unique tools like the Social Selling Index and Creator Mode to increase your profile's reach and engagement.
Beyond posting content, actively engage with your network and industry leaders through meaningful comments and discussions.
Implement a long-term strategy that includes publishing newsletters and consistently engaging with your network.

[00:00 - 06:32] The Power of LinkedIn

[06:32 - 13:29] LinkedIn as a Powerful Search Engine

[13:29 - 19:35] AI and Automation in Business Growth and Catherine's Future Plans

Connect with Catherine!

Website: https://catherinebroy.com/media-press-events/

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You can find me on LinkedIn, Instagram, Facebook & YouTube. Head to Voltage Digital Marketing to boost your brand and sales exposure!

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