S2EP58: Booked Solid: Mastering Messaging to Attract Clients Without Having to Spend Money on Ads

In this episode of the Beauty Expanded podcast, I sit down with Elizabeth, a PMU coach from the District of Beauty. We discuss strategies for refining your service messaging, attracting your ideal clients, and mastering the booking process.

Elizabeth shares her journey and emphasizes the importance of effective communication and understanding clients' emotions to excel in the beauty industry.

Additionally, we explore the unique challenges faced by ADHD entrepreneurs, particularly analysis paralysis. Elizabeth offers practical steps to simplify business processes and maintain authenticity.

Listen in to learn how to elevate your PMU business, increase pricing, and showcase your true self in the market.

About Elizabeth Snare

Elizabeth is a PMU Brow artist with almost 8 years of experience, specializing in microblading, powder brows, and nano brows. She's passionate about creating natural-looking brows that enhance her clients' unique beauty. Elizabeth considers herself a color specialist, with a deep love for pigment science and color theory.

After a challenging start in the industry, Elizabeth discovered the power of authentic marketing and client connection. Now, she's on a mission to help other artists find their voice and succeed in the PMU world.

When she's not transforming brows or coaching artists, Elizabeth is a proud mom to a spirited 5-year-old daughter. She's an avid learner, hobby collector (thanks to ADHD!), outdoor enthusiast, and lover of a good smutty book.

Connect with Elizabeth:

Marketing Page: @thedistrictofbeauty

Brow Page: @districtofbeautybrows

Have a question for me? Someone you want to recommend on our show?

Leave me a voice note: https://www.speakpipe.com/BeautyExpanded

Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Expanded podcast, where she shares her insights and expertise on mindset shifts for beauty professionals. Through her podcast, she hopes to challenge limiting beliefs and norms of "hustle culture" so that you can pursue dreams and goals in a healthier, more meaningful way.

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