The Money Mistakes We All Make (and How to Fix Them) – Ep. 227

2025-06-17

Just because there’s money in the bank doesn’t mean your business is truly profitable. In this episode, Danielle lays out the most common (and sneaky) financial mistakes she sees entrepreneurs and small business owners making without even realizing they’re doing it. From undercharging to over-relying on your gut, Danielle is not here to shame you—she’s here to show you how to avoid them so you have the tools you need to build your business with confidence, clarity, and a financial plan that supports your vision. Key Takeaways:

From undercharging to over-relying on your gut, Danielle is not here to shame you—she’s here to show you how to avoid them so you have the tools you need to build your business with confidence, clarity, and a financial plan that supports your vision.

Key Takeaways:

Your Bank Balance is Not the Full Picture: Why real profitability lives beyond what’s in your checking account. Profit is not the same as cash flow, and both matter in different ways.
You Don’t Have to Do It All Yourself: You're not a bookkeeper—and you don't need to be! Delegating your money tasks is one of the most empowering moves you can make. Outsourcing your books (or any task that’s not your expertise) isn’t giving up control, it’s giving yourself the ability to make smarter business decisions.
Knowing Your Numbers Puts You In Control: Reviewing your financial statements monthly isn’t just “nice”, it’s necessary. It keeps you from guessing and it’s how you grow with intention.
Pricing for Profit, Not Panic: Undercharging leads to burnout. You deserve to get paid what your work is worth—and then some.
Create a Plan for the Slow Seasons: Feast-or-famine is not a strategy. Use data to build stability and breathe easier year-round.
Think In Terms of the Long-Game: Even if you love your work now, it’s never too early to plan for the future. Building a business that runs without you means real freedom.