203 Creating and Maintaining a Luxury Salon Brand with Michael Van Clarke

 At one end of the salon spectrum, you have budget or value salons. At the other end, you have premium or luxury brands. They all serve a purpose, and they all attract a clientele and a team that represents what the business offers.

  

 In a city like London, the luxury end of the market is very competitive, and brands regularly come and go. But occasionally, you come across a business that stands the test of time. The Michael Van Clarke salon in Marylebone is an example of a luxury salon that, after 35 years in business, is going stronger than ever!

  

 My guest on today's podcast is the founder of this iconic luxury brand, Michael Van Clarke.

  

 In today’s podcast, we will discuss:

  

 -    What it takes to create a luxury brand

 -    The Michael Van Clarke limited liability partnership model

 -    The importance of training your team…

  

 And lots more!

 

For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/203/

 

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