Why Businesses Build Their Knowledge Graphs | Ravi Bajracharya | #TwSEOs 90

Ravi Bajracharya is a Knowledge Graph Engineer at Datum.bio. He joins me on this episode of Talks with SEOs (#TwSEOs) where we discuss why businesses build their knowledge graphs.

In a world where users spend more time searching on the websites of brands they love, the need to satisfy their queries becomes a high priority for businesses.

Internal search on websites is still in its infancy. This, however, is certain to change. It is only a matter of time.

So, how can queries be satisfied? With the use and development of knowledge graphs.

Understanding how your website satisfies internal queries will shed a light on how Google is seeking to do so with their knowledge base, for their users - who are, in-part, the audience you seek.

Why are businesses building their knowledge graphs? Is having one essential or a nice-to-have? At what point does a business need a knowledge graph? Ravi Bajracharya, a Knowledge Graph Engineer at Datum.bio, joins me on this episode of Talks with SEOs (#TwSEOs) to discuss why businesses build their knowledge graphs.

Check out Ravi on LinkedIn and his website, Datum.bio.

Watch the video conversation with Ravi on YouTube.

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Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.