Remember the Left Shark from the Super Bowl a few years ago? He was supposed to be just a guy in a shark costume dancing next to Katy Perry during the halftime show. But because he decided to do his own thing, he became the center of attention. Every so often, another Left Shark will come along in the background of an event only to steal the show.
The most recent of these was the Fiji Water girl during the Golden Globes red carpet, who has been given the title 2019’s first meme after appearing to have photobombed many shots of the celebrities on the red carpet. Her real name is Kelleth Cuthbert, a Canadian model and influencer.
That brings us to today’s topic. As you’ll find out, this everyday object is less about necessity but more about clever marketing, even before Cuthbert generated $12 million worth of brand exposure the past week.
You’re listening to The Story Behind: The Extraordinary History of the Ordinary. I’m your host, Emily Prokop, and this is The Story Behind Bottled Water.
Find out more about The Story Behind Book! Check out Emily’s other podcast, Hate to Weight! Join The Story Behind Discussion Group on Facebook! Follow The Story Behind: Twitter | Facebook | Instagram | Pinterest | Website This episode was brought to you by The Story Behind Executive Producers Click here to become an Executive Producer and support this podcast on Patreon.Media:
Music for Makers Perrier Orson Welles 1979 - YouTubeSources:
The Fiji Water Girl's Identity Has Been Revealed And She Was An Influencer Before She Was A Meme - ELLE A Brief History of Bottled Water - Kitchn How Bottled Water Became America's Most Popular Beverage - Serious Eats History of Bottled Water - European Federation of Bottled Water John Snow's data journalism: the cholera map that changed the world - The Guardian Suckers for bottled water - The Guardian Why Americans Are Obsessed With Bottled Water - NPR PET bottles potential health hazard - ABC Science Fiji Water: Spin the Bottle - Mother Jones The story of FIJI Water – A green and fair product? - SinkingIslands.comHypnosis | Everybody Trance Now! (TSB071)
Subliminal Messages | Conspiracy Theories, Advertising, Paul is Dead (TSB070)
Tattoos | Body Art That's Ink-redible (TSB069)
Ear Piercing | A Hole Lot of History (TSB068)
Bubble Gum | Pop-Notch Chewing Satisfaction (TSB067)
Chewing Gum | Tree Sap Made Tasty (TSB066)
Sporks | KFC Cutlery of Choice (TSB065)
The T-Shirt | How Marlon Brando Made Underwear Outerwear (TSB064)
Lullabies | The Art of Sleeping Like a Baby (TSB063)
Fidget Spinners | The Stress-Relief Toy Fad Teachers Hate (TSB062)
Thank You | Thank You Cards, Gratitude Journals, #Blessed (TSB061)
We Didn't Start the Fire 1964-1989 Part 2: Wheel of Fortune through Rock and Roller Cola Wars (TSB060)
We Didn't Start the Fire 1964-1989 Part 1: Birth Control through Russians in Afghanistan (TSB059)
We Didn't Start the Fire 1961-1963: Hemingway through JFK Blown Away (TSB058)
We Didn't Start the Fire 1959-1960: Buddy Holly through Belgians in the Congo (TSB057)
We Didn't Start the Fire 1957-1958: Little Rock through Children of Thalidomide (TSB056)
We Didn't Start the Fire 1955-1956: Einstein through Trouble in the Suez (TSB055)
We Didn't Start the Fire 1953-1954: Joseph Stalin through Rock Around the Clock (TSB054)
We Didn't Start the Fire 1951-1952: Rosenbergs through Santayana Goodbye (TSB053)
We Didn't Start the Fire 1949-1950: Harry Truman through Marilyn Monroe (TSB052)
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