188 Tara Clark: From Burnt Out to Balanced: Resilience Strategies for Digital Content Creators

2023-10-20

Today With Tara Clark: Today, the creator of Instagram’s @modernmomprobs, as well as the author of the book Modern Mom Probs: A Survival Guide for 21st Century Mothers, shares what it means to have creator burnout. It’s an easy thing to have, especially as content creators and influencers in this crazy digital world that is constantly changing. But don’t worry, there are ways around it. Pick It Apart [3:50] Tara explains what she learned to be the difference between influencers and content creators [7:35] Signs you may be experiencing “Creator Burnout” and what to do about it. [16:44] The importance of compartme...

Today With Tara Clark:

Today, the creator of Instagram’s @modernmomprobs, as well as the author of the book Modern Mom Probs: A Survival Guide for 21st Century Mothers, shares what it means to have creator burnout. It’s an easy thing to have, especially as content creators and influencers in this crazy digital world that is constantly changing. But don’t worry, there are ways around it.

Pick It Apart

[3:50] Tara explains what she learned to be the difference between influencers and content creators

[7:35] Signs you may be experiencing “Creator Burnout” and what to do about it.

[16:44] The importance of compartmentalizing your personal life versus your professional life.

[21:23] Tara shares the personal boundaries she has for what she shares on social media.

[26:32] What is the level of responsibility of a content creator?

[31:59] Tara explains how she decides when and what to do next.

[47:00] When content creators take, repeat, and re-share other’s content.

[55:39] Tara advises staying true to yourself and being proud of what you put out there.

Christie Rocha's and Tara Clark's Ah-Ha Moments

“If you are physically feeling sick when it comes to doing your work, maybe that’s when you need to take a step back and take a break,” - Tara Clark

“What we need to learn how to do is compartmentalize ourselves as a person versus us in our professional life,” - Tara Clark

“Content creators and influencers are people too and need a minute to process certain things, just like anybody else,” - Tara Clark

“In regards to pivoting, originally I started this podcast based on what I needed and now I need something different,” - Christie Rocha

“If there was one wish I had for social media is that they could take away viewing any metrics, so people could create simply for the love of creating,” - Tara Clark

More About Tara Clark

Tara Clark, creator of Instagram’s @modernmomprobs, is the author of the book Modern Mom Probs: A Survival Guide for 21st Century Mothers. She presents realistic issues facing modern parents in a humorous, heart-warming light. A frequent guest on podcasts discussing parenting, Tara is the very funny and authentic voice of a generation of modern mothers.

She got her start in social media while working at Nickelodeon, where she oversaw the social media accounts for Nick Jr. and Nick@Nite. Tara holds a Bachelor of Arts in Communication from Villanova University and an MBA from Metropolitan College of New York in Media Management. She currently lives in New Jersey with her husband and son.

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Connect with Christie!

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Other Shows Mentioned:

#03 Tara Clark: Heartfelt Advice from the Creator of an Online Village for Modern Moms

#78: Libby Ward: Depressed Or A Hot Mess? Diary Of An Honest Mom Talks On Mental Health And Motherhood