Nonprofit Nation with Julia Campbell
Business:Non-Profit
Celebrate! 🎉🎉 My live nonprofit training course, Storytelling That Sticks, is open for enrollment! Class starts May 30th - and I'll only run this ONCE this year - so get in now! Learn more and register: www.StorytellingThatSticks.com
Cause marketing, as defined by cause marketing expert Joe Waters, is a partnership between a nonprofit and a for-profit for mutual profit. Joe is my guest this week, and he sheds light on the many definitions and facets of cause marketing as well as specific ways that nonprofits can build their cause marketing program and create partnerships that prospects can’t wait to get involved in.
Joe helps nonprofits and businesses build win-win partnerships that raise money and change the world. He’s been writing his popular partnership blog, Selfish Giving, since 2005. He’s also written two books, one on cause marketing, the other on corporate partnerships.
Joe's email newsletter is a must-read for the sector, and you can sign up here: https://www.selfishgiving.com/ Â
Here are some of the topics we discussed:
Connect with Joe:
https://twitter.com/joewaters
https://www.selfishgiving.com/
Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online.
Connect with Julia on other platforms:
Instagram: www.instagram.com/juliacampbell77
Twitter: www.twitter.com/juliacsocial
LinkedIn: www.linkedin.com/in/juliacampbell
Blog: www.jcsocialmarketing.com/blog
Take Julia’s free nonprofit masterclass, ​3 Must-Have Elements of Social Media Content that Converts
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Thrive When Work Doesn’t Love You Back with Meico Whitlock
What It Means to Practice Outrageous Kindness with Kristina Joy Carlson
How AI Is Driving Inclusivity & Productivity at Special Olympics
How To Be Remarkable with Seth Godin
What’s New With Google Ad Grants with Jessica King
5 Videos Every Nonprofit Needs with Danami-Maurice Champion
A Framework to Make Your Strategic Plan Actionable with Beth Saunders
Creating Campaigns That Inspire Your Community with Nikki Porcher
How To Turn Event Attendees into Lifelong Donors with Chad Barger, ACFRE
Finding New Donors by Using Intention with Matt Nash
How to Create a Sound Social Media Strategy with Nina Staer Nathan
Helping Nonprofits Crack the Code to Find Long-Term Donors with James Thorne
How to Boost Partnership Efforts with AI & Case Studies with Joe Waters
Fundraising from Scratch - How to Raise Money With Zero Budget and Zero Donors with Tiffany Allen
How to Boost Philanthropy Through Servant-Leadership with Evan Wildstein
Volunteer Recruitment in the Digital Age with Geng Wang
Start Attracting (Not Chasing) The Right Donors with Brooke Richie-Babbage
The Power of Bilingual Content in Nonprofit Fundraising and Social Media Marketing
How Nonprofits Can Take The Leap Into Gaming with Shane Bailey
How to Get Major Gifts Fundraising Courage with Julie Ordoñez
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Social Dallas Podcast
Delivering Solidarity
Change Church Podcast
Six Degrees with Kevin Bacon
Digital Islamic Reminder