E77. Sales is about building rapport, not breaking it!
The CEO Mastery Show

E77. Sales is about building rapport, not breaking it!

2022-09-27
Sales superstars naturally build rapport with their prospects. But how do you build that trust? You can start by simply educating them! It's so much easier close sales when you continue to make an effort to educate your customers on your product or service, rather than just directly selling it to them. If you can establish the kind of trust that makes your customers feel comfortable, prioritized and heard, you can definitely position your business above your competitors! Remember--your...
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