The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More
Sounds Profitable

The Year’s Top Podcasting Data Trends, Audio Joins UK Creative Council, & More

2025-12-17
Today in the business of podcasting: three big trends in podcasting data from this year, YouTube targets TV advertisers, Oxford Road and Podscribe find YouTube podcasts can be up to 25% worse at conversion than audio podcast ads, and podcasts formally get a seat on the UK Creative Industries Council. 


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