In this episode of Mind Over Money, Jessen James responds to two thought-provoking questions from anonymous listeners navigating the uncertain path from employment to entrepreneurship. The first listener, juggling multiple side hustles while working as a driver, feels stuck and unsure of which direction to take next. The second, a creator of niche pigeon products, is eager to expand their growing business internationally but faces financial setbacks post-COVID. Jessen tackles both dilemmas with his signature straight-talk style, offering grounded advice on how to move forward with clarity and confidence.
Key Takeaways:
Don’t romanticise the idea of quitting your job without a plan—your bills still need paying. Instead, leverage your current role while choosing one business niche to focus on. Commit fully to building that brand and let the world know what you do. For niche markets, marketing is even more vital: consistent visibility, authentic storytelling, and knowing your target audience are key to growth. Expansion, especially internationally, requires strategy, not speed.
Podcast Highlights:
Jessen lays down some tough love about the myth of the “leap of faith,” encouraging listeners to prioritise financial stability while building their businesses on the side. He dives into the importance of focus and commitment, especially when torn between multiple opportunities. For the pigeon product manufacturer, he commends their creativity and traction, advising them to double down on visibility and explore partnerships, franchising, and global reach carefully. With real talk and real strategy, Jessen reminds listeners that smart growth always beats rushed success.
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About the host:
Jessen James
Jessen has spoken to and trained thousands of entrepreneurs all over the world and has been featured on Channel 5's Rich House Poor House.
Having built, bought, and sold multiple businesses himself, Jessen has had some amazing wins and some rather spectacular fails too! He now dedicates his time to serving others to better their lives and businesses by sharing his learnings. Get in touch today.
CONTACT DETAILS
Website: https://www.jessenjames.com/
LinkedIn-https://uk.linkedin.com/in/jessen-james-%F0%9F%91%88%F0%9F%8F%BD-31380968
Twitter: https://twitter.com/jessenjames7
EMAIL: success@jessenjames.com
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