Ep. 127 - The Power of Enthymemes

What makes enthymemes so persuasive? 💥

In this episode, Mattimore explores the persuasive power of enthymemes...

Topics Discussed:

• What are enthymemes
• Why makes them so powerful
• 3 key elements of persuasion
• Hintergedanken / sub-conscious
• Political enthymemes
• Comedic enthymemes
• Marketing enthymemes
• Mark Twain enthymemes
• The “Click… Whirr” response
• Wojak meme culture

Future scenarios:

• Worst case scenario
• Best case scenario
• Most likely scenario

Thanks for tuning in 🔭

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