So how much would you pay for the Mona Lisa? Arturo Cifuentes explains the cost of art and why valuing paintings is like evaluating the price of real-estate

EPISODE 1656: In this KEEN ON show, Andrew talks to Arturo Cifuentes, co-author of THE WORTH OF ART, about why valuing art is like evaluating the price of real-estate and why red paintings get the best price

Arturo Cifuentes is a finance professional; senior research associate at Clapes UC, a public policy center affiliated with the Pontifical Catholic University of Chile; and former president of the Chilean sovereign fund investment committee. He holds a PhD in applied mechanics from the California Institute of Technology and has taught at several academic institutions including Columbia Business School.

Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.

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