#193: Set Yourself Up For Successful Brand Work

2021-09-29

In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work. This is the second time Jenny's been on the show, and I'm delighted to have her back! In this episode, we talk about: How the influencer marketing space is growing as brands see the benefits How to pitch directly to the brands you want to work with Why you don't want to add prices to your media kit How to pitch "your audience" to brands and not "yo...

In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work.

This is the second time Jenny's been on the show, and I'm delighted to have her back!

In this episode, we talk about:

How the influencer marketing space is growing as brands see the benefits
How to pitch directly to the brands you want to work with
Why you don't want to add prices to your media kit
How to pitch "your audience" to brands and not "yourself"
Why you want to think of yourself as a business owner and not a blogger chasing pageviews
How Jenny uses Instagram to get close to her audience

If you're wanting to up your sponsored content and brand ambassador game, and not sell yourself short, this episode is must-listen!

Show Notes: