The Missing Piece: Recasting Pharmacists in Popular Media - Ep 174

In this episode of the JACCP Podcast, Drs. Alex Kim, Michael Behal, and Heather Blue discuss with host Stuart T. Haines how pharmacists are portrayed, or often not portrayed, in mass media like TV and movies. A recent study documented that between 2013 and 2023, pharmacist characters (47%) were negatively portrayed, and the majority (59%) had no significant impact on the plot. Furthermore, medical dramas often omit pharmacists from their cast of characters, despite their critical role in real-world settings. The guests argue that increased advocacy is needed to better inform the public and media about the diverse clinical roles that pharmacists play and the valuable contributions they make to patient care.