Retailers Preparing for Holiday Shopping Season

Consumers will be prioritizing in the following categories: 45% will plan to spend on gifts for family, 35% specifically will spend on gifts for children, 31% plan to spend on holiday meals. Factors to influence purchasers during the upcoming season? 55% plan to utilize discounts and coupons or promotions, 43% will be focused on convenience, 35% say it's product reviews and ratings that's most important. To engage holiday shoppers this coming season, you need to be thinking about omnichannel shopping. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.