Ep 34: KP from @FitCops on Creating a Social Media Movement

KP is our guest on this episode. KP and her partner “DC” started the Instagram page @fitcops about two years ago with the goal of providing motivation and inspiration to other law enforcement officers in the pursuit of their own health and fitness. To say they’ve succeeded is an understatement. The Instagram account has nearly 60,000 followers at this point, and KP herself (@kpatfitcops) has turned herself – inadvertently – into the social media queen of law enforcement. They now run thefitcops.com and have their own clothing line, calendars and other merchandise. They also post weekly workouts under the hastag #fitcopsworkoutbriefing. Whether it’s #Transformation_Tuesday, #wcw (Woman Crush Wednesday), #flex_friday, #staysafe_saturday or even #sideboob_sunday, they present a lot of great information and motivation in the […]