BW - EP97: Thanksgiving 1947—The Most Popular Season in Radio History [Rewind]

This episode was originally released on 11/1/2019. While new episodes of Breaking Walls are on hiatus I'll be going back and posting the older episodes. ____________ In Breaking Walls Episode 97 we usher in the holiday season with the first of a three-part mini-series on the 1947-48 radio season. The 1947-48 season had the largest radio audience in history. Homes with radios jumped 6%, car radios 29%. The major networks—NBC, CBS, ABC, and the Mutual Broadcasting System added 147 new affiliates. 97% of the nation’s AM stations were now linked to one of the big four. Network revenue topped $200 Million. —————————— Highlights: Famine in Europe; Anti-Communism at Home—The World is Changing Boomer Babes Fuel a Ratings Increase The Annual Hollywood Santa Parade Happy Thanksgiving 1947 Breakfast with the Couples Prepping With the Soaps The Answer Man Takes to the Air The Annual Elgin Thanksgiving Special Juvenile Adventure At Dusk Settling Into Prime Time George Burns: French Crooner Casey Gets His Turkey Home is Where the Heart Is Eddie Cantor Has Been Kidnapped Late Night and Looking Ahead —————————— The WallBreakers: http://thewallbreakers.com Subscribe to Breaking Walls everywhere you get your podcasts. To support the show: http://patreon.com/TheWallBreakers —————————— The reading material used in today’s episode was: Frank and Anne Hummert’s Radio Factory - By Jim Cox On the Air - By John Dunning Network Radio Ratings, 1932-53 — by Jim Ramsburg As well as articles from: Broadcasting Magazine: January 20th, 1947; October 27th, 1947; December 1st, 1947 —————————— On the interview front: Jackson Beck, Hans Conried, Staats Cotsworth, John Gibson, Tony Marvin, and Jan Miner were with Dick Bertel and Ed Corcoran for WTIC’s The Golden Age of Radio. These interviews can be heard at GoldenAge-WTIC.org. Chuck Schaden interviewed Ken Carpenter and Les Tremayne. Hear their full chats at SpeakingofRadio.com. While SPERDVAC was with Betty Lou Gerson and Jack Johnstone. For more information, please go to SPERDVAC.com. Barbara Walters interviewed George Burns for 20/20. —————————— Selected Music featured in today’s episode was: “Over the River and Through The Woods” — by the US Airforce Band “Holiday On Skis” - by Al Caiola & Riz Ortolani “Joy” - by George Winston “Star of Bethlehem” - by John Williams