This AI SDR Tool Books 2–3× More Meetings

🎙️ AI SDRs vs. Sales Hype: What Actually Works in Outbound Automation

AI for Business with Sarah Hajipour

In this episode of AI for Business, host Sarah Hajipour sits down with Lorenzo DiRegolo, Senior VP of Sales at B2B Rocket, to break down what AI SDRs and conversational AI agents really look like in production—and how to tell real automation apart from noise.

Lorenzo shares how he first discovered B2B Rocket as a power user while working in sales, motivated by a pain every seller knows too well: the relentless grind of appointment setting—hundreds of calls, endless “personalized” emails, and low reply rates. That frustration led him to a system built around multi-channel outbound automation, combining personalized email, LinkedIn engagement, and phone calls—powered by intelligent triggers that extend the life of prospect interest and drive higher response rates.

What you’ll learn in this episode:

• Why email → LinkedIn connection → call often outperforms single-channel outreach
• How data quality can make or break outbound performance
• How B2B Rocket handles deliverability in a post–high-volume email rules world
• How they reduce hallucinations and off-brand messaging using training inputs, guardrails, a knowledge center, and multi-model checks
• Who AI SDRs actually work best for (hint: large B2B target markets with 10K–100K+ prospects)
• The honest impact of AI on SDR roles: less repetitive work, more focus on strategy and closing

Lorenzo's LinkedIn: https://www.linkedin.com/in/diregolo Email: lorenzo@b2brocket.ai

🎧 Host

Sarah Hajipour Email: sarah.h@yeyzer.com LinkedIn: https://www.linkedin.com/in/sarah-hajipour Services & advisory: https://sarahajipour.com

👉 Want to be a guest on AI for Business? Connect with Sarah on either LinkedIn or shoot her an email.