From Leading the #1 Chevy Store to Rescuing a Broken Dealership—Unlocking The Secrets of Success | Dorian Jimenez, Dealer Operator of Classic OKC

Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Dorian Jimenez, Dealer Principal at Classic Chevrolet, where we discuss: Going from leading the #1 Chevy store in America to rescuing a broken dealership. How one small Texas dealership in the ’90s minted 10 Dealer Principals. Why his wife secretly enrolled in the NADA academy, and much more.

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Topics:

00:00 - Intro

02:52 - Why did Dorian switch from studying medicine?

04:42 - What does it take to do well in the car business?

13:32 - How did Dorian become the boss of a dealership?

21:58 - How did Dorian turn a failing car dealership into a success?

22:44 - How does Dorian's family help with fixing up a dealership?

25:17 - How does Dorian help his employees do their best?

35:32 - What problems has Dorian faced in the car business?

36:19 - How does Dorian sell to businesses and grow his dealership?

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