E204: Embracing Vulnerability with JM Ryerson

Reality check… are you living your best life?

Our guest today shares some golden insights from his book, Let’s Go Win!, which outlines the keys to unlocking your best life.

Building businesses and leading sales teams for over 16 years now, JM Ryerson is the chief leadership officer and managing vice president of Appreciation Financial. He's also the co-founder and CEO of Let’s Go Win, a company dedicated to helping people around the world live their best lives.

Today, JM walks us through his entrepreneurial journey and talks about the power of embracing vulnerability, taking accountability, and the single, most important lesson he learned from his dad!

Here are some power takeaways from today’s conversation:

• How JM finished his book in just six months
• The power of embracing your vulnerability
• Doing what you say you’re going to do
• Keeping your core values simple
• Giving back to yourself and other people
• The power of podcasting
• What JM wants to be known for

Episode Highlights:

[05:48] 12 Keys to Living Your Best Life

• Vulnerability
• Culture
• Simplicity
• Routines
• Intention
• Accountability
• Mindfulness
• Communication
• Humility
• Fun
• Courage
• Transcendence

[04:50] Embracing Vulnerability

Being vulnerable means being who you are. And when you stop trying to be someone you’re not, it gives your business some space to grow.

[06:09] Transcend

To transcend means to overcome your self-limiting beliefs. These are inherited beliefs often passed on to us from our parents but you have to transcend past those to fulfill who you truly are.

[08:32] Accountability

JM learned from his dad these powerful nine words and 27 letters: “Do what you say you are going to do.” It doesn't mean you're not going to screw up along the way. It doesn't mean it's going to be perfect. But if you're going to commit something, then just do it.

[11:32] Culture & Simplicity

If you have a company and you're creating your own core values, or you already have your own core values, then you have to revisit those and distill your values down to three things.

Keep it simple. Stop trying to make some mission statement that sounds so awesome on a wall, but nobody can regurgitate it. You want people to really embrace your core values, and if somebody acts outside of those core values, then it's no longer a personal conversation.

Resources Mentioned:

Let’s Go Win

Book: Let’s Go Win

Let’s Go Win Podcast

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