#114 Building a marketplace for 30M monthly car shoppers, How dealers are gaming the marketplace algorithm, Best practices for selling cars online | Matthew Crawford, Chief Product & Innovation Officer at Cars Commerce

Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Matthew Crawford, Chief Product & Innovation Officer at Cars Commerce. We discuss: How he designs retail experiences for 30M car shoppers, best practices for selling cars online, how dealers are gaming the marketplace algorithms and much more.

This episode of the Car Dealership Guy Podcast is brought to you by:

DLRdmv - Everyone knows out of state titling is a major headache. It doesn’t have to be this way. Our friends at DLRdmv have created a program called DLR50 - A revolutionary approach to 50 state titling. With DLR50, your dealership now has 24/7 portal access to calculations, pre-filled forms, checklists, inquiries, plus white glove processing and specialist support. You can even acquire duplicate titles in all 50 states directly through the DLR50 platform! Visit https://www.dlr50.com/ to learn more.

Car Dealership Guy Industry Job Board - Connecting world-class talent with top-notch companies in Automotive. Find your next role—or start hiring today—at https://jobs.dealershipguy.com/

Cars Commerce - The platform to simplify everything about buying and selling cars. Learn more at https://www.carscommerce.inc/

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Topics:

(00:00:00) - Intro

(00:01:20) - Matthew’s background

(00:02:47) - Cars’ Product roadmap

(00:04:37) - What are consumers looking for today?

(00:06:25) - What are some best practices for folks to have their listings show up at the top in the Cars algorithm?

(00:13:24) - Will consumers eventually have an AI agent that helps them find the exact car they need?

(00:16:26) - Where will AI have the greatest impact?

(00:19:54) - How do you avoid investing in the wrong technology?

(00:24:16) - What are the biggest opportunities for marketplace right now?

(00:27:18) - How do you align incentives?

(00:29:31) - What’s exciting to you these days?

(00:30:26) - What’s the most unexpected thing you’ve learned in automotive?

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