Supermarkets Changed Everything. But How Will Future Supermarkets Look Like? - Around The Table with Andrés & Sjacco

What if the supermarket wasn’t built to serve you, but to shape your behavior?

In this Around the Table, Andres and Sjacco dive into the past, present, and future of the supermarket. From the invention of self-service shopping to today’s AI-driven, loyalty-hacking digital stores, supermarkets have completely redefined how we buy, what we value, and who benefits.

We explore:

• The hidden history of supermarkets and why they rose after war and crisis

• How today’s layout tricks and retail media strategies subtly influence your choices

• Why private labels are dominating shelves—and what that means for food entrepreneurs

• The future of online shopping, gamification, and hyper-personalized pricing

• Whether supermarkets are evolving… or just becoming more manipulative

We also spotlight the People’s Food Co-op, a consumer-owned supermarket reinventing what retail could look like in a fairer, more local food system.

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