Community Building Secrets From Your Favorite Band -- Alex Ciccimarro // RCA Records

Alex Ciccimarro, Vice President of Marketing at RCA Records, talks about creating an effective marketing plan based on lessons learned from the music industry. More and more brands are starting to build communities around their products and services. Similarly, Grammy-winning artists like Logic, have successfully built communities that remain supportive even throughout long periods without any releases. Today, Alex discusses community-building secrets from your favorite band. Show Notes

Connect With:

• Alex Ciccimarro: Website // LinkedIn
• The MarTech Podcast: Email // Newsletter // Twitter
• Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.