114. [BIZ BITE] How Do I Know Which Marketing Channels Are Driving My eCommerce Business?

You spend so much time marketing your eCommerce business, but how do you know if those efforts are actually paying off?

 

In this week’s BIZ BITE episode I’m sharing 3 super powerful reports available in Google Analytics that will help you better understand your customer’s journey and which marketing channels are actually driving revenue for your business.

 

If you just cringed when I said Google Analytics I encourage you to stick with me because it’s a powerful tool you need to understand if you want to to be a successful eCommerce CEO. And don’t worry, I’m breaking down what to look for and even have something special for you to help you learn the platform. 

What You’ll Learn

• The 3 most important reports to understand your marketing efforts
• Why Shopify reports aren’t enough
• Why it’s important to understand all the steps your customer takes before quitting a marketing method

Links Mentioned

Google Analytics Crash Course

http://ecommercebadassery.com/data

Read the Full Transcript

http://eCommerceBadassery.com/114

FREE Resource Library 

Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

http://ecommercebadassery.com/freestuff

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