Gary Nissim is the Managing Director of Indago Digital and the author of the guide, “How to avoid choosing the wrong digital agency in 27 steps. Gary says he’s taken the best parts (and learnt from the worst parts) of the more than 500 RFPs to provide all a marketer needs to create a seamless Request For Proposal that will help find and appoint a fully aligned agency partner. He also questions how his guide stands up to the perspective of a pitch consultant and turns the conversation on the host with a surprising outcome.
https://www.trinityp3.com/2021/09/whats-wrong-with-rfps/
Carl Ratcliff And Darren Discuss Creativity, Purpose And Advertising
Alexandra King and Darren Discuss Outsourcing, Hybrid Models and In-Housing For Marketing
Ben Welsh And Darren Discuss Agency Brands And The Need For Creative Leadership
Rohan Robertson And Darren Chat Content Versus Advertising
Ryan Wallman And Darren Talk Creativity, Copywriting And Caring About Your Audience
Stephan Argent And Darren Discuss The Trials Of The Pitch Consultant
Ashton Bishop And Darren Discuss The Seven Customer-Centric Shifts
Clement Toulemonde And Darren Talk Building Powerful Relationships Through Communication
Jonathan Samway And Darren Chat On The Opportunities For Optimising Global Production Capabilities
Meredith Cranmer And Darren Discuss The Power Of Experience
Chris Arnold And Darren Talk About Ethical Marketing
Annette Sharp And Darren Talk About Doing Business In China
Chiquita King, Ant Melder And Darren Chat About The Motivation Behind Starting An Advertising Agency
Herve de Clerck And Darren Talk About Marketing And Advertising Doing Good
Mark Adams And Darren Discuss The Power Of Networks Over Demographics In Engaging Audiences
Audrey Dauvet And Darren Talk Intellectual Property and Innovation
Sonoo Singh And Darren Discuss The Role And Importance Of A Healthy Trade Media
Jane Evans And Darren Discuss Making Older Women Uninvisible
Ben Peacock, Scott Matyus-Flynn And Darren Discuss Sustainable Brand Purpose
Rob Campbell And Darren Talk About Corporate Gaslighting In Advertising
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