Where Disney+ Goes from Here, MRC Takes Nielsen’s Accreditation and Apple TV+’s Future | Sep 7, 2021
Behind the Numbers: an EMARKETER Podcast

Where Disney+ Goes from Here, MRC Takes Nielsen’s Accreditation and Apple TV+’s Future | Sep 7, 2021

2021-09-06
On today's episode, we discuss how Disney+ stacks up against the competition and how Disney-owned Hulu and ESPN+ are getting on. We then talk about the Media Rating Council (MRC) taking its accreditation from Nielsen's measurement services, whether national TV ad minutes per hour are going up or down, and if Apple TV+ will ever be able to enter the real streaming wars conversation. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Paul Verna. For sponsorship...
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