Traditional vs Ephemeral Advertising: Can Brands Get The Best Of Both Worlds?

In the '90s, ads were like monuments. Today, they disappear faster than a Snapchat story. New research from LO:LA suggests we're trading brand immortality for algorithmic dopamine hits—and the cost is steeper than anyone predicted. Can your brand balance the two? Find out here: https://www.thelolaagency.com/post/the-age-of-ephemera-how-the-lack-of-permanence-in-modern-advertising-impacts-brands London : Los Angeles (LO:LA) City: El Segundo Address: 840 Apollo Street Website: https://www.thelolaagency.com